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Sanskar Constructions is a trusted name in Lucknow for quality residential, commercial, and industrial buildings. Specializing in modern architecture and durable structures, they deliver on-time, reliable construction solutions tailored to client needs.

Challenges Faced

Sanskar Constructions lacked a professional website, an updated logo, and a strong online presence. Their Google My Business (GMB) profile was not optimized, and they had no active social media presence on Instagram or Facebook. Additionally, they lacked engaging visuals such as banners for YouTube to promote their services effectively.

Missing Online Presence: No professional website or strong digital footprint to showcase services effectively.

Outdated Branding: An old logo and inactive Instagram and Facebook accounts weakened brand engagement.

Unoptimized Google Profile: A poorly managed Google My Business listing limited local customer reach.

Lack of Engaging Visuals: Missing banners and promotional content reduced visibility on platforms like YouTube.

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Our Strategy

We developed a user-friendly website for Sanskar Constructions, focusing on showcasing their projects and services. We redesigned their logo to create a modern and professional brand identity. Optimized their Google My Business (GMB) profile to enhance local visibility. We set up and managed their Instagram and Facebook accounts to increase online engagement.

Website Development: Created a user-friendly website to effectively showcase projects and services.

Logo Redesign: Redesigned the logo to establish a modern, professional brand identity.

Google Profile Optimization: Improved the Google My Business profile for enhanced local search visibility.

Social Media Management: Actively managed Instagram and Facebook accounts to boost engagement and reach.

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Digital Transformation of Sanskar Constructions

In the first month, Sanskar Constructions gained 731 impressions on their website. Facebook views surged by 850%, while Instagram saw a 500+ view increase. These changes, along with GMB optimization and consistent content, boosted brand visibility and attracted more local clients.

Website Impressions: Gained significant website impressions, boosting overall visibility and reach.

Facebook Views Growth: Increased Facebook views, further enhancing the brand's social media presence.

Instagram Engagement: Raised Instagram views by over 500, significantly improving audience engagement.

GMB Optimization: Optimized Google My Business and maintained fresh content, attracting more local clients.

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Success oriented SEO

Through strategic SEO efforts, Sanskar Constructions achieved 731 impressions on their website in just the first month. By optimizing keywords and content, they ranked higher on search engines, driving more organic traffic. This led to a 30% increase in website visits and improved local visibility, helping attract more inquiries and clients in the construction industry.

Targeted SEO Strategies: Focused on SEO techniques to significantly boost Sanskar Constructions' online visibility.

Content and Keyword Optimization: Optimized website content and keywords to achieve higher search engine rankings.

Increased Organic Traffic: Achieved a notable increase in organic traffic and website visits, driving more engagement.

Enhanced Local Visibility: Improved local visibility, leading to more inquiries and a steady influx of new clients.

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Where Vision Meets Reality

Alightway Solutions Pvt. Ltd. is the #1 digital marketing agency in Lucknow, offering innovative strategies, creative designs, and measurable results.