This Privacy Policy describes how Alightway Solutions Pvt. Ltd. ("Company", "We", "Our", "Us") collects, uses, stores, and protects the personal information of individuals ("You", "User", "Visitor") who visit or interact with our website www.alightwaysolutions.com and our digital services.

This Policy is published in compliance with the Information Technology Act, 2000, the Information Technology (Reasonable Security Practices and Procedures and Sensitive Personal Data or Information) Rules, 2011, and the Digital Personal Data Protection Act, 2023 (DPDP Act) of India.

By using our website or engaging our services, you agree to the collection and use of your information as described in this Policy. If you do not agree, please discontinue use of our website and services.

1. INFORMATION WE COLLECT

We collect the following categories of personal information

1.1 Information You Provide Directly
  • Name, phone number, email address, and business name submitted through contact or enquiry forms.
  • Messages, queries, or project details submitted through communication channels.
  • Payment information where applicable we do not store card details; payments are processed through secure third-party gateways.
1.2 Information Collected Automatically
  • IP address, browser type, device type, and operating system.
  • Pages visited, time spent, and navigation patterns.
  • Cookies and tracking technologies see Clause 6.
1.3 Information from Third Parties
  • If you interact with us through social media platforms (Instagram, Facebook, LinkedIn), we may receive basic profile information as permitted by those platforms.
  • If you are referred to us by a partner or existing client, we may receive your contact details for the purpose of communication.

2. HOW WE USE YOUR INFORMATION

We use the information collected for the following purposes:

  • To respond to enquiries and service requests.
  • To provide, manage, and improve our digital marketing, design, development, and advertising services.
  • To send invoices, receipts, and service-related communications.
  • To send marketing communications, updates, or promotional content — only where you have consented or where permitted by law.
  • To comply with legal obligations, resolve disputes, and enforce our agreements.
  • To analyse website usage and improve our online presence and service delivery.

3. SHARING OF YOUR INFORMATION

We do not sell, rent, or trade your personal information to any third party. We may share your information only in the following circumstances:

  • With our internal team members who need access to deliver services to you.
  • With trusted third-party service providers (such as email platforms, hosting providers, payment gateways, or analytics tools) who assist us in operating our business — all bound by confidentiality obligations.
  • With platform partners such as Google and Meta when running advertising campaigns on your behalf, as authorised by you.
  • When required by law, court order, or regulatory authority
  • In the event of a merger, acquisition, or sale of business assets, with appropriate notice to you.

4. DATA RETENTION

We retain your personal information only for as long as is necessary for the purposes outlined in this Policy or as required by applicable law. Client project data is retained for a minimum of three years following project completion. Enquiry data from non-clients is retained for up to one year. You may request deletion of your data at any time subject to legal retention requirements.

5. YOUR RIGHTS

Under the Digital Personal Data Protection Act, 2023, you have the following rights as a data principal:

  • Right to access information about the personal data we hold about you.
  • Right to correction of inaccurate or incomplete personal data.
  • Right to erasure of personal data that is no longer necessary or where consent has been withdrawn.
  • Right to grievance redressal — any privacy concern may be raised with us at contact@alightwaysolutions.com and we will respond within 30 days
  • Right to nominate a person to exercise your rights in the event of your death or incapacity.

6. COOKIES POLICY

Our website uses cookies and similar technologies to enhance your browsing experience. Cookies are small text files stored on your device by your browser:

  • Essential Cookies: Necessary for the website to function properly. Cannot be disabled.
  • Analytics Cookies: Help us understand how visitors use our website (e.g. Google Analytics). You may opt out through your browser settings.
  • Marketing Cookies: Used to track visitors across websites for advertising purposes. These are only activated if you have provided consent.

You may control cookie preferences through your browser settings. Disabling certain cookies may affect the functionality of our website.

7. SECURITY

We implement reasonable technical and organisational security measures to protect your personal information from unauthorised access, disclosure, alteration, or destruction. These include secure servers, access controls, and encrypted data transmission where applicable. However, no method of transmission over the internet is completely secure and we cannot guarantee absolute security.

8. THIRD-PARTY LINKS

Our website may contain links to third-party websites. We are not responsible for the privacy practices or content of those websites. We encourage you to review the privacy policies of any third-party websites you visit.

9. CHILDREN'S PRIVACY

Our website and services are not directed at individuals under the age of 18. We do not knowingly collect personal information from minors. If you believe we have inadvertently collected such information, please contact us immediately and we will take steps to delete it.

10. CHANGES TO THIS POLICY

We reserve the right to update this Privacy Policy at any time. The revised Policy will be posted on our website with an updated effective date. We encourage you to review this Policy periodically. Your continued use of our website following any changes constitutes your acceptance of the revised Policy.

11. CONTACT US — PRIVACY GRIEVANCES

For any privacy-related concerns, requests, or grievances, please contact:

Company: Alightway Solutions Pvt. Ltd.
Grievance Officer: Nilesh Bajpai, Founder and Director
Email: contact@alightwaysolutions.com
Phone: +91 9999122033
Address: 1/22, Viram Khand, Gomti Nagar, Lucknow, UP 226010
Response Time: Within 30 days of receipt of complaint